Phishing is a term for any attempt to trick victims into sharing sensitive information such as passwords, usernames, and credit card details for malicious reasons. The attackers can disguise themselves as entities that the user might trust, and make contact with the victims via emails, social media, or even phone calls.
Spear phishing is a bit different from Phishing. Phishing attacks are NOT personalized to their victims, while spear-phishing target a specific victim. Spear phishing messages specifically address the victim, and disguise an entity that the victim is familiar with. It requires much more thought and time to achieve than regular phishing. Attackers obtain personal information about their victims to make the emails look legitimate and to increase their chance of fooling recipients.
Education around data security best practices, and implementation of a solution that will prevent data loss due to spear-phishing attacks is important for any organisation who wants to protect against spear phishing. Gamma uses ML/AI to proactively warn and coach your employees against such malicious threats over Emails